Waste Watch was a non-profit, sustainability organisation based in the UK, inspiring people to live more and waste less. It was a registered charity. Waste Watch aimed to improve well-being and the environment on a local and global level, by changing the way we live; such as the ways we produce, buy, use and dispose of things. The organisation primarily worked with community groups, businesses, schools and other not-for-profit organisations. In 2011 Waste Watch merged with the environmental charity Keep Britain Tidy.