Pleasantness, activation, and sex differences in advertising.
about
Prefrontal cortex damage abolishes brand-cued changes in cola preference.Gender and Age Related Effects While Watching TV Advertisements: An EEG Study.Emotion and style in 30-second television advertisements targeted at men, women, boys, and girls.Women and the Wild: Gender Socialization in Wilderness Recreation Advertising
P2860
Pleasantness, activation, and sex differences in advertising.
description
1997 nî lūn-bûn
@nan
1997年の論文
@ja
1997年論文
@yue
1997年論文
@zh-hant
1997年論文
@zh-hk
1997年論文
@zh-mo
1997年論文
@zh-tw
1997年论文
@wuu
1997年论文
@zh
1997年论文
@zh-cn
name
Pleasantness, activation, and sex differences in advertising.
@en
type
label
Pleasantness, activation, and sex differences in advertising.
@en
prefLabel
Pleasantness, activation, and sex differences in advertising.
@en
P1476
Pleasantness, activation, and sex differences in advertising.
@en
P2093
P2860
P304
P356
10.2466/PR0.1997.81.2.355
P407
P577
1997-10-01T00:00:00Z