'Action. Adventure. Special offers.': How Marlboro engages consumers on its website.

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The Reach and Impact of Direct Marketing via Brand Websites of Moist Snuff Direct-to-Consumer Marketing of Cigar Products in the United States.Monitoring tobacco brand websites to understand marketing strategies aimed at tobacco product users and potential users.

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'Action. Adventure. Special offers.': How Marlboro engages consumers on its website.

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2013 nî lūn-bûn

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2013年の論文

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Donna Vallone

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Jennifer Cantrell

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Vinu Ilakkuvan

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P2860

The potential of the internet as a medium to encourage and discourage youth tobacco use.

Gone viral? Heard the buzz? A guide for public health practitioners and researchers on how Web 2.0 can subvert advertising restrictions and spread health information.

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'Action. Adventure. Special offers.': How Marlboro engages consumers on its website.

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