When a threat to the brand is a threat to the self: the importance of brand identification and implicit self-esteem in predicting defensiveness.
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When a threat to the brand is a threat to the self: the importance of brand identification and implicit self-esteem in predicting defensiveness.
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2012 nî lūn-bûn
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2012年の論文
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2012年学术文章
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2012年学术文章
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2012年学术文章
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2012年学术文章
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2012年学术文章
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2012年學術文章
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When a threat to the brand is ...... m in predicting defensiveness.
@en
When a threat to the brand is ...... m in predicting defensiveness.
@nl
type
label
When a threat to the brand is ...... m in predicting defensiveness.
@en
When a threat to the brand is ...... m in predicting defensiveness.
@nl
prefLabel
When a threat to the brand is ...... m in predicting defensiveness.
@en
When a threat to the brand is ...... m in predicting defensiveness.
@nl
P2093
P2860
P356
P1476
When a threat to the brand is ...... m in predicting defensiveness.
@en
P2093
Angela Y Lee
Monika Lisjak
Wendi L Gardner
P2860
P304
P356
10.1177/0146167212445300
P577
2012-05-18T00:00:00Z