Baby Einstein

Baby Einstein is a line of multimedia products and toys that specialize in interactive activities for Infants & Toddlers. It was introduced to the public in 1996. Between November 2001 and September 2013, Baby Einstein products were owned and operated by Disney. From October 2013 onward, Kids II, Inc. owns and operates Baby Einstein products. The videos have been described as "crack for babies", but research shows that they do not necessarily increase youngsters' vocabularies, which led Disney to offer refunds to parents whose children did not improve.

Baby Einstein

Baby Einstein is a line of multimedia products and toys that specialize in interactive activities for Infants & Toddlers. It was introduced to the public in 1996. Between November 2001 and September 2013, Baby Einstein products were owned and operated by Disney. From October 2013 onward, Kids II, Inc. owns and operates Baby Einstein products. The videos have been described as "crack for babies", but research shows that they do not necessarily increase youngsters' vocabularies, which led Disney to offer refunds to parents whose children did not improve.