Bara brith, sometimes known as "speckled bread" (the literal meaning of the original Welsh-language name), can be either a yeast bread enriched with dried fruit or made with self-raising flour (no yeast). It is traditionally flavoured with tea, dried fruits and mixed spices, and is served sliced and buttered at tea time. A decrease in popularity of it led to supermarket Morrisons removing it from their shelves in 2006, and a year later a survey showed that 85% of teenagers in the UK had never tried it. It has been subsequently championed by celebrity chefs such as Bryn Williams, and is known to be favoured by Charles, Prince of Wales. Several variations on bara brith have been made, including changing it into a chocolate and into ice-cream.