Diderot effect
The Diderot effect is a social phenomenon related to consumer goods that comprises two ideas. The first posits that goods purchased by consumers will be cohesive to their sense of identity, and as a result, will be complementary to one another. The second states that the introduction of a new possession that is deviant from the consumer's current complementary goods can result in a process of spiraling consumption. The term was coined by anthropologist and scholar of consumption patterns Grant McCracken in 1988, and is named after the French philosopher Denis Diderot (1713–1784), who first described the effect in an essay.
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Diderot effect
The Diderot effect is a social phenomenon related to consumer goods that comprises two ideas. The first posits that goods purchased by consumers will be cohesive to their sense of identity, and as a result, will be complementary to one another. The second states that the introduction of a new possession that is deviant from the consumer's current complementary goods can result in a process of spiraling consumption. The term was coined by anthropologist and scholar of consumption patterns Grant McCracken in 1988, and is named after the French philosopher Denis Diderot (1713–1784), who first described the effect in an essay.
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Der Diderot-Effekt ist ein Beg ...... passte eins zum anderen! […]“
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The Diderot effect is a social ...... chological and social impacts.
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Der Diderot-Effekt ist ein Beg ...... ufsatz schrieb er darauf 1772:
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The Diderot effect is a social ...... cribed the effect in an essay.
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Diderot effect
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Diderot-Effekt
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