Incredible Games was a popular children's game show which was broadcast between 30 January 1994 and 14 March 1995 and aired on BBC1. It included a variety of games, performed by contestants between the ages of 10 and 13. The show itself was set in a fictional skyscraper (which was depicted in the titles by a London council tower block, Trellick Tower, in North Kensington) with a talking lift. In the first series, the lift was played by David Walliams, who later starred in Little Britain. In the second series, the lift was given a name, Sam, and was played by Gary Parker. Sam the Lift is popularly confused with the character played by Mark Speight in the CITV show Scratchy & Co..