Switch (ad campaign)
Switch was an advertising campaign launched by Apple Computer, Inc. (now Apple, Inc.) on June 10, 2002. It featured what the company referred to as "real people" who had "switched" from the Microsoft Windows platform to the Mac. An international television and print ad campaign directed users to a website where various "myths" about the Mac platform were "dispelled". The television commercials were directed by Errol Morris.
primaryTopic
Switch (ad campaign)
Switch was an advertising campaign launched by Apple Computer, Inc. (now Apple, Inc.) on June 10, 2002. It featured what the company referred to as "real people" who had "switched" from the Microsoft Windows platform to the Mac. An international television and print ad campaign directed users to a website where various "myths" about the Mac platform were "dispelled". The television commercials were directed by Errol Morris.
has abstract
Switch est une campagne public ...... été réalisés par Errol Morris.
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Switch was an advertising camp ...... were directed by Errol Morris.
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Wikipage revision ID
738,557,732
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comment
Switch est une campagne public ...... été réalisés par Errol Morris.
@fr
Switch was an advertising camp ...... were directed by Errol Morris.
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Switch (ad campaign)
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Switch (campagne publicitaire)
@fr