Bro4u is an online marketplace, founded in 2015. Based in the city of Bangalore, the capital of the Indian state Karnataka (frequently nicknamed the "Silicon Valley of India"), the startup company – which describes itself as a "ecommerce marketplace for services" – has plans to expand onwards to among other places Hyderabad (capital city of Telangana) and Pune (second largest city in Maharashtra), according to The New Indian Express. The core idea of the company consists of providing for the exchange of both household and professional services, for example from tradespersons such as plumbers, electricians and cleaners, among others.