Contadina is a brand of Italian-inspired tomato products and bread crumbs. The brand has roots in American families since World War I, beginning in 1914. The Carnation Company acquired the brand in 1963; Del Monte Foods acquired the brand of canned tomato products and certain other lines from Nestlé (which acquired Carnation in 1985) in December 1997. The word Contadina is Italian for "woman of the fields." Contadina products feature an image of young woman in a field.