Neue Deutsche Welle (NDW, pronounced [ˈnɔʏə ˈdɔʏtʃə ˈvɛlə]; "New German Wave") is a genre of German music originally derived from post-punk and new wave music with electronic influences. The term "Neue Deutsche Welle" was first used in a record shop advertisement by Burkhardt Seiler in the German magazine Sounds in August 1979, and then coined by journalist Alfred Hilsberg whose article about the movement titled "Neue Deutsche Welle — Aus grauer Städte Mauern" ("New German Wave — From Grey Cities' Walls") was published in Sounds in October 1979.