The New Adventures of He-Man is an American animated series which ran in syndication in the fall of 1990 while Mattel released the toy line He-Man, an update of their Masters of the Universe line. The cartoon series was intended to be a continuation of Filmation's He-Man and the Masters of the Universe series. Filmation had gone defunct a year earlier and this series was meant to add more episodes to He-Man and the Masters of the Universe, which itself was in syndication at the time.