Barack Obama on social media

The topic of Barack Obama's usage of social media in his political campaigns, including podcasting, Twitter, MySpace, Facebook, and YouTube has been compared to the adoption of radio, television, MTV, and the Internet in slingshotting his presidential campaign to success and as thus has elicited much scholarly inquiry. In the 2008 presidential campaign Barack Obama had more "friends" on Facebook and Myspace and more "followers" on Twitter than his opponent John McCain.

Barack Obama on social media

The topic of Barack Obama's usage of social media in his political campaigns, including podcasting, Twitter, MySpace, Facebook, and YouTube has been compared to the adoption of radio, television, MTV, and the Internet in slingshotting his presidential campaign to success and as thus has elicited much scholarly inquiry. In the 2008 presidential campaign Barack Obama had more "friends" on Facebook and Myspace and more "followers" on Twitter than his opponent John McCain.