Dakota Style is a snack food company (Dakota Style Chips, Inc.) and brand of snack foods produced by that company. It operates out of Clark, South Dakota. The brand's flagship product remains the original Industrial Strength kettle cooked potato chips, though Dakota Style now produces other snack foods as well, including jumbo sunflower seeds, sunflower kernels, and flavored popcorn. In 2006, Dakota Style focused on expanding distribution of sunflower seeds, and by 2012, seeds accounted for 70 percent of distribution. Dakota Style is a sponsor of Jared Allen's Pro Bull Team.