The Image Channel is a private television channel in Nepal. It is owned by Image Group of Companies, which also run FM station and located in Lazimpat, Kathmandu. It produces several kinds of news programs, talkshows, entertainment shows, teleserials, etc. Image Channel went on air with a  1 1⁄2-hour block through Nepal Television on 25 January 1997. Its initial programs were focused on pop music, women, celebrity and fashion. Programs such as Image Pop, Button & Trades, AM Guest and Srijana ko Sansar gained huge popularity among the audiences.