Marketing myopia
Marketing Myopia is a term used in marketing as well as the title of a marketing paper written by Theodore Levitt. This paper was first published in 1960 in the Harvard Business Review, a journal of which he was an editor. Marketing Myopia suggests that businesses will do better in the end if they concentrate on meeting customers’ needs rather than on selling products.
Wikipage disambiguates
Wikipage redirect
primaryTopic
Marketing myopia
Marketing Myopia is a term used in marketing as well as the title of a marketing paper written by Theodore Levitt. This paper was first published in 1960 in the Harvard Business Review, a journal of which he was an editor. Marketing Myopia suggests that businesses will do better in the end if they concentrate on meeting customers’ needs rather than on selling products.
has abstract
Marketing Myopia is a term use ...... ther than on selling products.
@en
Marketingbijziendheid (en: mar ...... n zekere zin worden opgeheven.
@nl
Miopia em marketing é um termo ...... car objetivos de curto prazo).
@pt
Theodore Levitt explica que mu ...... los objetivos a corto plazo).
@es
Маркетинговая близорукость — э ...... онкурирующих видов транспорта.
@ru
قصر النظر التسويقي هو مصطلح يُ ...... التضحية بالأرباح قصيرة الأمد).
@ar
行銷短視(Marketing Myopia)，亦称营销近视症 ...... 一個與市場营销相關的小作品。你可以通过編輯或修訂擴充其內容。
@zh
近視眼的マーケティング（きんしがんてきマーケティング、mar ...... ビューより「マーケティング近視眼」の中で説明した概念である。
@ja
Wikipage page ID
Wikipage revision ID
730,279,078
hypernym
comment
Marketing Myopia is a term use ...... ther than on selling products.
@en
Marketingbijziendheid (en: mar ...... het "Marketing Myopia"-artikel
@nl
Miopia em marketing é um termo ...... necessidades de seus clientes.
@pt
Theodore Levitt explica que mu ...... odore Levitt en los años 1960.
@es
Маркетинговая близорукость — э ...... онкурирующих видов транспорта.
@ru
قصر النظر التسويقي هو مصطلح يُ ...... على رؤية ما يحتاجه المستهلكون.
@ar
行銷短視(Marketing Myopia)，亦称营销近视症 ...... 一個與市場营销相關的小作品。你可以通过編輯或修訂擴充其內容。
@zh
近視眼的マーケティング（きんしがんてきマーケティング、mar ...... ビューより「マーケティング近視眼」の中で説明した概念である。
@ja
label
Marketing myopia
@en
Marketingbijziendheid
@nl
Miopia em marketing
@pt
Miopía de marketing
@es
Маркетинговая близорукость
@ru
قصر النظر التسويقي
@ar
行銷短視
@zh
近視眼的マーケティング
@ja