Michael "Mike" Simcoe (born c. 1957) is an automobile designer from Melbourne, Australia. He currently serves as General Motors' Vice President of Global Design, a position he has held since 2016. Simcoe received an Associate Diploma of Art Industrial Design from the Royal Melbourne Institute of Technology. He joined GM Holden as a designer in 1983, and was subsequently promoted to senior designer and chief designer in 1985 and 1987 respectively. In 1995, he became director of Design for GM Asia Pacific, overlooking collaborative projects with Daewoo, Suzuki, Fuju Heavy Industries and Isuzu. He was appointed director of Design at GM Holden in 2001, and later executive director of Asia Pacific Design in 2003, establishing GM Korea Design Operations. He was also Executive Director North Amer