The Pontiac Club de Mer was a purpose-built, experimental car that was built by Pontiac for the General Motors Motorama in 1956 to celebrate General Motors' commitment to futuristic design. The brainchild of GM engineer-designer, Harley Earl (Paul Gillian was also involved being the Pontiac Studio head at the time), the "de Mer" was a two door sport Roadster that incorporated innovative breakthrough styling like a sleek, low-profile body encasing a large powerplant, a design trend used widely in LSR (land speed record) trials at Bonneville Salt Flats in Utah during the 1950s. One Club de Mer prototype was constructed and unveiled, along with another ¼-scale model, in Miami, Florida. As per GM's "kill order", it was reportedly scrapped in 1958.