The Voice of China (Chinese: 中国好声音; pinyin: Zhōngguó Hǎo shēngyīn) is a Chinese reality television singing competition broadcast on Zhejiang Television. Based on the original The Voice of Holland, the concept of the series is to find new singing talent (solo or duets) contested by aspiring singers drawn from public auditions. The winner is determined by votes cast by a media judging panel and live audience. They receive a record deal with various labels for winning the competition. The winners of the four seasons have been: Bruce Liang, Li Qi, Diamond Zhang, and Zhang Lei.