The Effects of Playing an Advergame on Young Children's Perceptions, Preferences, and Requests

The Effects of Playing an Advergame on Young Children's Perceptions, Preferences, and Requests

Item
http://www.wikidata.org/entity/Q29013379
The Gamification of Advertising: Analysis and Research Directions of In-Game Advertising, Advergames, and Advertising in Social Network GamesInfluence of unhealthy food and beverage marketing on children's dietary intake and preference: a systematic review and meta-analysis of randomized trials.Marketing sugary cereals to children in the digital age: a content analysis of 17 child-targeted websites.Digital Gaming and Pediatric Obesity: At the Intersection of Science and Social Policy.New Media but Same Old Tricks: Food Marketing to Children in the Digital Age.Food advertising, children's food choices and obesity: interplay of cognitive defences and product evaluation: an experimental study.Effects of online advertising format and persuasion knowledge on audience reactionsChildren's Advertising Literacy for Advergames: Perception of the Game as AdvertisingBoys Earn, Girls Buy: Depictions of Materialism on US Children's Branded-Entertainment WebsitesInteractive Branded OverlaysChildren and advergames: the role of product involvement, prior brand attitude, persuasion knowledge and game attitude in purchase intentions and changing attitudesYoung Adolescents and Advertising on Social Network Games: A Structural Equation Model of Perceived Parental Media Mediation, Advertising Literacy, and Behavioral IntentionGo with the flow: How children's persuasion knowledge is associated with their state of flow and emotions during advergame play
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The Effects of Playing an Advergame on Young Children's Perceptions, Preferences, and Requests

Item
http://www.wikidata.org/entity/Q29013379
description
2007 nî lūn-bûn
@nan
2007 թուականի Յունիսին հրատարակուած գիտական յօդուած
@hyw
2007 թվականի հունիսին հրատարակված գիտական հոդված
@hy
2007年の論文
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2007年論文
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2007年論文
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2007年論文
@zh-hk
2007年論文
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2007年論文
@zh-tw
2007年论文
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name
The Effects of Playing an Adve ...... ons, Preferences, and Requests
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The Effects of Playing an Adve ...... ons, Preferences, and Requests
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The Effects of Playing an Adve ...... ons, Preferences, and Requests
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The Effects of Playing an Adve ...... ons, Preferences, and Requests
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