Benefit and risk information in prescription drug advertising: review of empirical studies and marketing implications.

Benefit and risk information in prescription drug advertising: review of empirical studies and marketing implications.

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http://www.wikidata.org/entity/Q34048428
Consumers' various and surprising responses to direct-to-consumer advertisements in magazine print.Fair Balance and Adequate Provision in Direct-to-Consumer Prescription Drug Online Banner Advertisements: A Content Analysis.Effects of Televised Direct-to-Consumer Advertising for Varenicline on Prescription Dispensing in the United States, 2006-2009.Media credibility and informativeness of direct-to-consumer prescription drug advertising.Is the information "fair and balanced" in direct-to-consumer prescription drug websites?How well do direct-to-consumer, DTC, prescription drug web sites meet FDA guidelines and public policy concerns?Consumer perceptions of prescription drug websites: a pilot study.Stigma-reducing components in direct-to-consumer prescription ads: onset controllability, offset controllability, and recategorization."Have you seen your aura lately?" examining boundary-work in holistic health pamphlets.
P2860

Benefit and risk information in prescription drug advertising: review of empirical studies and marketing implications.

Item
http://www.wikidata.org/entity/Q34048428
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2000 nî lūn-bûn
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2000 թուականի Յունուարին հրատարակուած գիտական յօդուած
@hyw
2000 թվականի հունվարին հրատարակված գիտական հոդված
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2000年の論文
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2000年論文
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2000年論文
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2000年論文
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2000年論文
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2000年論文
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2000年论文
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name
Benefit and risk information i ...... es and marketing implications.
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Benefit and risk information i ...... es and marketing implications.
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Benefit and risk information i ...... es and marketing implications.
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Benefit and risk information i ...... es and marketing implications.
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Benefit and risk information i ...... es and marketing implications.
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Benefit and risk information i ...... es and marketing implications.
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Benefit and risk information i ...... es and marketing implications.
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