AutoLatina

AutoLatina was a joint venture between Volkswagen Group subsidiary Volkswagen do Brasil (51%) and Ford Motor Company subsidiary Ford Brasil (49%) in South America. The main reason for the joint venture was the bad economic situation at the time, which made joint survival more attractive than an individual fight for a share in a dwindling market. Four divisions - Ford of Argentina, Ford Brasil (Ford of Brasil), Volkswagen Argentina, and Volkswagen do Brasil - formed AutoLatina in July 1987. Volkswagen managed the car division, and Ford the truck division.

AutoLatina

AutoLatina was a joint venture between Volkswagen Group subsidiary Volkswagen do Brasil (51%) and Ford Motor Company subsidiary Ford Brasil (49%) in South America. The main reason for the joint venture was the bad economic situation at the time, which made joint survival more attractive than an individual fight for a share in a dwindling market. Four divisions - Ford of Argentina, Ford Brasil (Ford of Brasil), Volkswagen Argentina, and Volkswagen do Brasil - formed AutoLatina in July 1987. Volkswagen managed the car division, and Ford the truck division.