Management cybernetics is the application of cybernetics to management and organizations. "Management cybernetics" was first introduced by Stafford Beer in the late 1950s. Beer developed the theory through a combination of practical applications and a series of influential books. The practical applications involved steel production, publishing and operations research in a large variety of different industries. Some consider that the full flowering of management cybernetics is represented in Beer's books. However, learning continues (see below).