Into the black: Marlboro brand architecture, packaging and marketing communication of relative harm.
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"Their Packaging Has Always Been Like a Power": A Qualitative Study of U.S. Smokers' Perceptions of Cigarette Pack Visual Design Features to Inform Product Regulation.Tobacco industry strategies undermine government tax policy: evidence from commercial data.Is the cigarette pack just a wrapper or a characteristic of the product itself? A qualitative study of adult smokers to inform U.S. regulations.Qualitative assessment of a Context of Consumption Framework to inform regulation of cigarette pack design in the U.S.
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Into the black: Marlboro brand architecture, packaging and marketing communication of relative harm.
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2017 nî lūn-bûn
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Into the black: Marlboro brand ...... ommunication of relative harm.
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Into the black: Marlboro brand ...... ommunication of relative harm.
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Into the black: Marlboro brand ...... ommunication of relative harm.
@en
Into the black: Marlboro brand ...... ommunication of relative harm.
@nl
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Into the black: Marlboro brand ...... ommunication of relative harm.
@en
Into the black: Marlboro brand ...... ommunication of relative harm.
@nl
P2860
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Into the black: Marlboro brand ...... ommunication of relative harm.
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Timothy Dewhirst
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P304
P356
10.1136/TOBACCOCONTROL-2016-053547
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2017-04-21T00:00:00Z